It’s probably the most common question asked by any client. Find out why a REAL web site doesn't cost £100.

 One of the biggest issues with figuring out the price is that web design is a service, but most clients see a website as a ‘product’.Many of them believe that they can walk into ‘virtual store’ and order a 5 page website for fixed fee. However a website is something that a team of people have to work on to build. This is the main reason why it is so tough to provide a straightforward price.

As a business owner you need to make sure you are spending your money wisely. But we always tell our clients that they must realise that asking how much a website will cost is a bit like walking into a electronic shop and asking how much it will be to buy a TV. Salesman will ask what type of TV you had in mind. He’ll ask about your budget, what you will use it for, and many other questions. Yes, he’ll ask loads of questions to try and narrow down the massive selection so he can point you to the best TV for your needs.

You may have seen some adverts where they make it look so easy to build your own website for under a £10 a month. However this isn’t really a website – it’s is a web presence. Something you can put on your business cards and point clients at but it won’t do a good job of actually acquiring new clients.

If this is the kind of website that you are after then we probably can't help you. Head straight to one of such services or "web developers" and grab yourself a free website. Or build yourself a Facebook or Google+ page and forget about a fully fledged website. For some types of business this is actually a better way to spend marketing budget than creating a proper website.

A real website will not only look, but will also perform well in the search engines and help generate customers. A website that reflects your business, it’s goals and your brand. One that works in every type of web browser and on every different operating systems.

Now that you know what a real website is, now we need to explain all of the things that are involved in building one:

  • Keywords
  • Structure and Conversion
  • Text
  • Pictures
  • Design
  • Page layout
  • Compatibility
  • Mobile
  • Social media
  • Publishing web site

This mean that keywords need to be researched and selected so that web site can rank highly in Google and attract visitors. Someone has to think about pages, navigation and usability. We need to prepare proper texts, upload a pictures and other media. We need to make sure that design is relevant to your business. Visitors of your website use mobile devices such as tablets and smartphones Someone has to ensure your website looks good on different sized screens while still being able to be read and used propely. Successful online businesses will leverage social media including Facebook, twitter and Google+. So someone needs to integrate your social media accounts into your website and create easy methods to share your content with others. And finally someone has to buy your domain name, install your site on a hosting server, set up the DNS, get your analytics, webmaster tools and sitemaps and make sure everything is working.


Prices to build different types of website

Basic customised website

 This would be the price point that most startups would aim at.

Up to £1,000

  • Basic customisation of an existing theme branded to your company requirements based on WordPress, Joomla or another CMS framework
  • Content and image sliders
  • Contact forms
  • Opt-in forms
  • Photo galleries
  • Social media integration
  • Blog
  • Basic keyword optimisation
  • Cross browser compatibility
  • Sitemaps
  • Basic Branding (for expample logo)

 

Partially customised e-commerce design

£1,000 to £3,000

At this price point you can expect an e-commerce website using a customised theme that matches you corporate brand. You can also add responsive design (works on any devices such as mobile phones and tablets).

  • A customised theme branded to match your corporate identity based on WordPress, Joomla or another CMS framework
  • Branding or a logo
  • Content and image sliders
  • Basic e-commerce or shopping cart functionality
  • Contact forms
  • Opt-in forms
  • Photo galleries
  • Social media integration
  • Blog
  • Basic keyword optimisation
  • Cross browser compatibility
  • Responsive design so your website works properly on tablets and smartphones
  • Sitemaps

 

Fully customised design

£3,000 to £5,000

  • A fully customised theme branded to match your corporate identity based on WordPress, Joomla or another CMS framework
  • Content and image sliders
  • Basic e-commerce or shopping cart functionality
  • Contact forms
  • Opt-in forms
  • Photo galleries
  • Social media integration
  • Blog
  • Basic keyword optimisation
  • Cross browser compatibility
  • Responsive design so your website works properly on tablets and smartphones
  • Sitemaps
  • Search Engine Optimisation
  • Keyword research and content optimisation
  • Copywriting or content creation
  • Photography and video

 At the end we always treat all our clients individually so all our services and prices will be 100% tailored to you.